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Strategic Planning vs. Strategic Management: Know the Difference

Shumaila Saeed
By Shumaila Saeed || Published on January 30, 2024
Strategic Planning is devising a future direction, whereas Strategic Management involves executing and monitoring this plan.
Strategic Planning vs. Strategic Management

Key Differences

Strategic Planning focuses on setting goals and outlining ways to achieve them, considering internal and external factors. Strategic Management, on the other hand, involves implementing these plans, guiding the organization towards its objectives.
Shumaila Saeed
Shumaila Saeed
Jan 30, 2024
Strategic Planning is a process of identifying long-term objectives and determining the best approach to achieve them. In contrast, Strategic Management is the ongoing process of managing an organization's resources to realize these strategic plans.
Shumaila Saeed
Shumaila Saeed
Jan 30, 2024
Strategic Planning often involves scenario planning and forecasting to prepare for future challenges. Strategic Management, conversely, is about adapting to real-time challenges and changes while trying to stick to the strategic plan.
Shumaila Saeed
Shumaila Saeed
Jan 30, 2024
Strategic Planning is typically a top-down approach where senior management decides the direction. Strategic Management requires a more integrated approach, involving various levels of management in executing the strategic plan.
Shumaila Saeed
Shumaila Saeed
Jan 30, 2024
Strategic Planning often concludes with a formal document outlining the strategy. Strategic Management is a continuous process, involving regular reviews and adjustments to the strategic plan.
Shumaila Saeed
Shumaila Saeed
Jan 30, 2024
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Comparison Chart

Focus

Setting objectives
Implementing and managing plans
Shumaila Saeed
Shumaila Saeed
Jan 30, 2024

Timeframe

Long-term planning
Ongoing process
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Shumaila Saeed
Jan 30, 2024

Approach

Typically top-down
Integrated across levels
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Shumaila Saeed
Jan 30, 2024

Outcome

Formal strategy document
Continuous adaptation
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Shumaila Saeed
Jan 30, 2024

Scope

Identifying opportunities
Managing resources
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Shumaila Saeed
Jan 30, 2024
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Strategic Planning and Strategic Management Definitions

Strategic Planning

Mapping an organization's direction for future growth.
The company's strategic planning involved expanding into new markets.
Shumaila Saeed
Shumaila Saeed
Jan 09, 2024

Strategic Management

Managing resources to achieve strategic goals.
Through strategic management, the company successfully navigated the competitive market.
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Shumaila Saeed
Jan 09, 2024

Strategic Planning

Aligning resources and actions with mission, vision, and strategy.
The strategic planning session helped align the team's efforts with the company's vision.
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Shumaila Saeed
Jan 09, 2024

Strategic Management

The art of making decisions that define the organization's future.
His strategic management decisions led the company to achieve record profits.
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Shumaila Saeed
Jan 09, 2024

Strategic Planning

A disciplined effort to produce fundamental decisions and actions.
The strategic planning process led to a fundamental decision to diversify the company's product line.
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Shumaila Saeed
Jan 09, 2024
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Strategic Management

The ongoing process of formulating, implementing, and evaluating strategies.
Strategic management ensured that the new marketing strategy was effectively executed.
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Shumaila Saeed
Jan 09, 2024

Strategic Planning

A process of defining long-term goals and methods to achieve them.
Through strategic planning, the firm decided to focus more on digital transformation.
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Shumaila Saeed
Jan 09, 2024

Strategic Management

Aligning day-to-day operations with long-term objectives.
Through strategic management, the firm consistently met its annual targets.
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Shumaila Saeed
Jan 09, 2024

Strategic Planning

A systematic approach to setting priorities and focusing energy and resources.
Strategic planning was essential in prioritizing projects that supported the company's core objectives.
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Shumaila Saeed
Jan 09, 2024

Strategic Management

A continuous activity of setting and maintaining the strategic direction.
The CEO's strategic management skills were crucial during the industry downturn.
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Shumaila Saeed
Jan 09, 2024

Repeatedly Asked Queries

What's the first step in Strategic Planning?

Identifying the organization's current position and where it wants to be in the future.
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Shumaila Saeed
Jan 30, 2024

What is the main purpose of Strategic Planning?

To define an organization's direction and decide how to allocate resources to pursue this direction.
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Shumaila Saeed
Jan 30, 2024

Can Strategic Planning adapt to changes?

Yes, though it's primarily forward-looking, it should be flexible to adapt to significant changes.
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Shumaila Saeed
Jan 30, 2024

Who is involved in Strategic Planning?

Mainly top management, but it can include a range of stakeholders for broader insights.
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Shumaila Saeed
Jan 30, 2024

Is Strategic Management the same as day-to-day management?

No, it's more about aligning daily operations with the long-term strategic goals.
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Shumaila Saeed
Jan 30, 2024

Does Strategic Planning require external consultation?

Sometimes, external consultants can offer valuable perspectives and expertise.
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Shumaila Saeed
Jan 30, 2024

Is technology important in Strategic Management?

Yes, technology plays a crucial role in implementing and monitoring strategic plans.
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Shumaila Saeed
Jan 30, 2024

How often should Strategic Planning be done?

Typically annually, but it depends on the organization's needs and external changes.
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Shumaila Saeed
Jan 30, 2024

How does Strategic Management deal with competition?

It involves analyzing competitors and adapting strategies to maintain a competitive edge.
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Shumaila Saeed
Jan 30, 2024

Can small businesses benefit from Strategic Management?

Yes, regardless of size, businesses can use strategic management to navigate challenges and grow.
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Shumaila Saeed
Jan 30, 2024

Is budgeting a part of Strategic Planning?

Yes, budgeting is essential to ensure resources are available to execute the plan.
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Shumaila Saeed
Jan 30, 2024

How flexible should a strategic plan be?

It needs some flexibility to adapt to unforeseen changes or challenges.
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Shumaila Saeed
Jan 30, 2024

Can Strategic Management change the organizational culture?

Yes, it often drives cultural changes aligned with strategic objectives.
Shumaila Saeed
Shumaila Saeed
Jan 30, 2024

How do you measure success in Strategic Management?

Through key performance indicators (KPIs) aligned with strategic goals.
Shumaila Saeed
Shumaila Saeed
Jan 30, 2024

Is customer feedback important in Strategic Planning?

Yes, understanding customer needs is crucial for effective strategic planning.
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Shumaila Saeed
Jan 30, 2024

How does Strategic Management impact employee performance?

It can improve performance by aligning employee goals with the organization's strategy.
Shumaila Saeed
Shumaila Saeed
Jan 30, 2024

Can Strategic Planning predict future trends?

It attempts to, using forecasting and scenario planning, but it's not always accurate.
Shumaila Saeed
Shumaila Saeed
Jan 30, 2024

What role does leadership play in Strategic Management?

Leadership is key in guiding and motivating the team to execute the strategic plan.
Shumaila Saeed
Shumaila Saeed
Jan 30, 2024

How does Strategic Management address risks?

It involves identifying potential risks and developing strategies to mitigate them.
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Shumaila Saeed
Jan 30, 2024

Does Strategic Planning consider global trends?

Absolutely, global trends can significantly impact an organization's strategic direction.
Shumaila Saeed
Shumaila Saeed
Jan 30, 2024

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About Author
Shumaila Saeed
Written by
Shumaila Saeed
Shumaila Saeed, an expert content creator with 6 years of experience, specializes in distilling complex topics into easily digestible comparisons, shining a light on the nuances that both inform and educate readers with clarity and accuracy.

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