Objective vs. Policies: Know the Difference
By Shumaila Saeed || Published on February 23, 2024
Objectives are specific goals or targets to be achieved, while policies are guidelines or rules that govern actions to achieve those goals.
Key Differences
An objective is a specific, measurable goal set to be achieved, focusing on desired outcomes. Policies are set rules or guidelines designed to guide decisions and actions towards achieving these objectives. Each exists to complement the other, with objectives setting the direction and policies providing the roadmap.
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Objectives are often narrow in scope, specific to particular projects or initiatives. Policies are broader, providing frameworks that apply to various situations or across an organization. While an objective might be to increase sales by 20%, a policy might govern the ethical guidelines for sales practices.
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Objectives can be more flexible, allowing for adjustments as circumstances change. Policies, on the other hand, tend to be more rigid to maintain consistency and fairness in decision-making. An objective might evolve with changing market conditions, but a policy on employee conduct remains firm.
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Objectives are developed based on strategic goals, often set by top management. Policies are developed to ensure these objectives can be met effectively and ethically, often involving more detailed planning and input from various stakeholders. The creation of objectives is a strategic decision, whereas policy development is often a more tactical process.
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The success of objectives is measured by the achievement of specific targets. Policies are enforced through organizational procedures, with compliance often being mandatory. While meeting an objective is a sign of progress, adhering to policies is a matter of organizational integrity and legal compliance.
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Comparison Chart
Definition
Specific, measurable goal or target.
Guidelines or rules governing actions or conduct.
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Purpose
To provide a clear direction for efforts.
To ensure consistency and standardization.
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Flexibility
Generally more adaptable to change.
More rigid to maintain consistency.
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Focus
On achieving specific outcomes or results.
On guiding behavior and decision-making.
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Measurement
Success measured by achieving the set targets.
Enforced through compliance and procedures.
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Objective and Policies Definitions
Objective
"An objective is a specific goal aimed to be achieved within a timeframe."
The company's main objective for this quarter is to increase market share.
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Policies
"Policies are formal guidelines established to influence and determine decisions."
The company's refund policy was clearly outlined in their customer service manual.
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Objective
"Objectives are targeted aims to guide efforts in a particular direction."
Her objective was to complete the project two weeks ahead of schedule.
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Policies
"Policies set standards for expected behaviors and procedures."
Their workplace safety policy was updated to meet new industry regulations.
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Objective
Existing independent of or external to the mind; actual or real
Objective reality.
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Policies
"Policies are rules set by an organization to govern its operations."
The new privacy policy was implemented to protect client data more effectively.
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Policies
"Policies provide a framework for consistent decision-making."
The HR department followed strict hiring policies to ensure fair recruitment practices.
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Objective
Uninfluenced by emotions or personal prejudices
An objective critic.
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Policies
"Policies often ensure compliance with legal and ethical standards."
Environmental policies were put in place to ensure the company met governmental regulations.
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Policies
A plan or course of action, as of a government, political party, or business, intended to influence and determine decisions, actions, and other matters
American foreign policy.
The company's personnel policy.
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Policies
A course of action, guiding principle, or procedure considered expedient, prudent, or advantageous
Honesty is the best policy.
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Policies
Prudence, shrewdness, or sagacity in practical matters
It is never good policy to speak rashly.
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Objective
The primary optical element, such as a lens or mirror, in a microscope, camera, telescope, or other optical instrument, that first receives light rays from the object and forms the image. Also called object glass, objective lens, object lens.
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Objective
Of or relating to a material object, actual existence or reality.
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Objective
(grammar) Of, or relating to a noun or pronoun used as the object of a verb.
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Objective
Of, or relating to verbal conjugation that indicates the object (patient) of an action. In linguistic descriptions of Tundra Nenets, among others.
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Objective
The lens or lenses of a camera, microscope, or other optical device closest to the object being examined.
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Objective
Of or pertaining to an object; contained in, or having the nature or position of, an object; outward; external; extrinsic; - an epithet applied to whatever is exterior to the mind, or which is simply an object of thought or feeling, as opposed to being related to thoughts of feelings, and opposed to subjective.
In the Middle Ages, subject meant substance, and has this sense in Descartes and Spinoza: sometimes, also, in Reid. Subjective is used by William of Occam to denote that which exists independent of mind; objective, what is formed by the mind. This shows what is meant by realitas objectiva in Descartes. Kant and Fichte have inverted the meanings. Subject, with them, is the mind which knows; object, that which is known; subjective, the varying conditions of the knowing mind; objective, that which is in the constant nature of the thing known.
Objective has come to mean that which has independent existence or authority, apart from our experience or thought. Thus, moral law is said to have objective authority, that is, authority belonging to itself, and not drawn from anything in our nature.
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Objective
Unbiased; unprejudiced; fair; uninfluenced by personal feelings or personal interests; considering only the facts of a situation unrelated to the observer; - of judgments, opinions, evaluations, conclusions, reasoning processes.
Objective means that which belongs to, or proceeds from, the object known, and not from the subject knowing, and thus denotes what is real, in opposition to that which is ideal - what exists in nature, in contrast to what exists merely in the thought of the individual.
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Objective
The goal intended to be attained (and which is believed to be attainable);
The sole object of her trip was to see her children
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Objective
Undistorted by emotion or personal bias; based on observable phenomena;
An objective appraisal
Objective evidence
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Objective
Serving as or indicating the object of a verb or of certain prepositions and used for certain other purposes;
Objective case
Accusative endings
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Objective
Emphasizing or expressing things as perceived without distortion of personal feelings or interpretation;
Objective art
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Objective
Belonging to immediate experience of actual things or events;
Concrete benefits
A concrete example
There is no objective evidence of anything of the kind
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Objective
"In strategic planning, an objective is a milestone towards larger goals."
Achieving the sales objective was crucial for the year's overall strategy.
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Jan 16, 2024
Objective
"Objectives are often quantifiable, allowing for performance assessment."
The team set an objective to reduce customer complaints by 30%.
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Objective
"An objective is centered on achieving a specific, desired outcome."
Their objective was to enhance online user experience on the website.
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Repeatedly Asked Queries
Are objectives always quantifiable?
Generally, objectives are quantifiable to measure progress, but some may be qualitative.
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What is the primary purpose of an objective?
To set a specific, measurable goal to be achieved.
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Can objectives change over time?
Yes, objectives can be adjusted based on changing circumstances or new information.
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Who is responsible for creating policies?
Policies are typically developed by senior management, often with input from various departments.
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Who sets objectives in an organization?
Objectives are usually set by management or leadership teams.
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Can an individual have personal objectives?
Yes, individuals can set personal objectives for growth, learning, or achievements.
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Can policies vary between organizations?
Yes, policies can vary widely depending on the organization's nature and needs.
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What is the main function of policies?
To provide guidelines and rules that govern actions and decision-making.
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How do objectives contribute to a company's success?
Objectives provide direction and focus, helping to align efforts towards achieving key goals.
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How do objectives impact employee performance?
Objectives provide clear goals for employees, guiding their work and helping to evaluate their performance.
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Are policies legally enforceable?
While policies themselves are not laws, non-compliance can lead to internal disciplinary actions and, in some cases, legal implications.
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Are policies the same as laws?
No, policies are internal rules of an organization, while laws are legal requirements set by governments.
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What role do policies play in risk management?
Policies help mitigate risks by setting clear guidelines for conduct and decision-making processes.
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Can conflicting objectives exist within an organization?
Yes, conflicts can arise when different departments or teams have competing objectives.
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Are policies binding for employees?
Yes, employees are generally expected to comply with their organization's policies.
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Can a company have multiple objectives?
Yes, companies often have several objectives across different departments or projects.
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Do objectives always align with an organization’s vision?
Ideally, objectives should align with the organization’s vision, though this alignment can vary in practice.
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How are objectives integrated into strategic planning?
Objectives are integral to strategic planning, acting as milestones for achieving the broader vision and mission of the organization.
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Are policies subject to change?
Yes, policies may be updated or revised to reflect changes in the organization or external environment.
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How are policies communicated within an organization?
Policies are usually communicated through official documents, training sessions, and internal communication channels.
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About Author
Written by
Shumaila SaeedShumaila Saeed, an expert content creator with 6 years of experience, specializes in distilling complex topics into easily digestible comparisons, shining a light on the nuances that both inform and educate readers with clarity and accuracy.
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